Show notes

is the author of The User’s Journey. In the book Donna explains the idea of . How, when, and why to use narrative structure in your design work. During our chat we learn more about narrative structure, , “origin stories” and how brand stories and are connected.

(Listening time: 36 minutes)

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Source link http://feedproxy.google.com/~r/uxpodcast/~3/hnnNXxEi-8U/

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