Beautiful, functional and a well-optimized user experience—two of our favorite things in the world. We suspect you feel the same, and that’s why we strive to keep this populated with high-quality design content. We’re deeply appreciative that you share your screen with us, and we’re always working to make your reading experience the best it can be.

With all of that in mind, we’re excited to introduce the new Blog: Inside Design.

Today, we’re launching Inside Design to 10% of our readers. You might be looking at it right now, but if you don’t see it, you will shortly. Over the next two weeks, we’ll be iterating, updating, and refreshing Inside Design to get it ready for more readers.

If you’re in the 10% who can see what we’ve changed, we’d love to hear what you think. Fill out the survey when you see it, or hit us up at [email protected]. The new design and functionality is a work in progress, and we want your feedback.

For now, here’s a quick explainer about why we made these changes, how we hope our readers benefit from the revisions, and what you can look forward to seeing on Inside Design in the future.

The what and why of Inside Design

Over the last few years, the InVision Blog has grown to be so much more than a blog—it’s a design publication. But the design didn’t reflect that.

Inside Design

We’ve revamped our entire look and feel in an effort to make the blog more engaging and appealing to readers from all walks of life. We want to spotlight featured and newsworthy content because content that’s most valuable, most interesting, or most important to the reader should have greater visibility. The new changes put more emphasis on content that’s relevant to you rather than content that’s been published recently.

All of these improvements were a joint effort with the design agency Rally (which you’ll hear more about in an upcoming blog post), and we think they’ll make a positive impact on the overall reader experience.

“The InVision Blog has grown to be so much more than a blog—it’s a design publication.”

We’ve also added new features and functionality that’s designed to aid in discoverability. You can now search Inside Design for keywords and phrases that matter to you, and there’s now a central navigation that points towards some of our most popular and most relevant sections.

We’ve also added an entirely new section that’s dedicated to all the great free design resources we put out like UI kits, icons, and Slack emoji packs.

Our goal as the Inside Design editorial team is to give you a personalized daily source for design inspiration and news on digital product design. We think we’ve made strides towards that with our new design, and we want to know what you think. Send your feedback to [email protected], and stay tuned for the official debut of Inside Design in just a few weeks.

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