Summary: The fonts study made by Icons8 shows that designers of the successful startups aren’t keen to use the trendy, cool fonts on their websites. They mostly rely on old good system fonts, some of the popular Google Fonts. And also they misspell font names quite often.
Check the font service on Product Hunt and join the discussion.
“What’s your favorite font face?” — she asked after the second glass.
The question felt tough.
Segoe UI? Not cool.
Comic Sans? Well, at least you’ve tried to joke.
Helvetica Neue? It lacks personality.
Which fonts are cool fonts?Which fonts are used on real live websites? What’s more, which fonts do successful teams use?
Fonts of the Best Startups
We wanted to get the answers — so we did research.
For best startups, we chose the one that won on ProductHunt.
We scraped the CSS from the websites and studied the font-face attributes.
Font Study Results
This way we’ve got:
- The most popular fonts
- For each of them, the most popular font combinations
- For each font pair, the list of websites that use it.
Have a look on what we got.
We’ve analyzed thousands of fonts in the study. Let’s limit our analysis to:
- Top 50 fonts
- And for each, top 50 fonts that combine with them.
Here’s what we get in quick numbers.
We hoped to discover the combinations of the fonts trending in particular years. However, we’ve found that there aren’t many trends. In fact, people use the same well-checked fonts over and over again for years.
- People use the system fonts, a lot.
- People use Google Fonts, a lot.
- There’s a long tail of the misspelled fonts. Real fun sometimes — you’ll see below.
- People use icon fonts. Many! We’ve filtered out over 20.
- Shockingly, there’s no place for Comic Sans!
New projects still use the fonts for icons in 2018 (how to convert the icons to the fonts — better don’t though).
Funny: Misspelled Fonts
First, we tried to place all fonts in 3 font libraries:
- Google Fonts
- Font Squirrel
Of 500 unique fonts scraped by us, only 126 had matches in any of three libraries. Of the rest 374, there’s the diversity of misspelled words, for example:
- Montserray → it should be Montserrat
- Rpboto → it must be Roboto
Cliches Are True
People don’t look like their Instagram shots. True.
People are not as happy as their Facebook profiles are trying to convince us. True.
Get more design tools, articles, case studies, and reviews on Icons8 website
Source link https://blog.prototypr.io/cool-fonts-vs-best-fonts-what-are-the-fonts-designers-actually-use-a88f5b1c0efc?source=rss—-eb297ea1161a—4